GE Ep 148 [2016]: Edwin Choi Reveals Mobovida's $10M/Year Customer Acquisition Recipe

Published: Nov. 4, 2017, 10:30 a.m.

b"Hi everyone, on today's show we have my friend Edwin Choi, VP of Marketing at Mobovida, a progressive vertically integrated online retailer of mobile accessories.\\n In today\\u2019s episode we\\u2019ll be talking about how Edwin and his team make use of\\xa0the data they've been gathering to develop products that really speak to their core audience, like their top selling product, the \\u201cMobovida Wallet Case.\\u201d We also chat about Mobovida's 62% YoY growth rate, their two favorite marketing channels, and how their annual revenue manages to hit\\xa0$10M in such a competitive space.\\n Click here for show notes and transcript.\\n Leave some feedback:\\n What should I talk about next? Who should I interview?\\u202fPlease let me know on\\u202fTwitter\\u202for in the comments below.\\n Did you enjoy this episode?\\u202fIf so, leave a\\u202fshort review here.\\n Subscribe\\u202fto\\u202fGrowth Everywhere on iTunes.\\n Get the non-iTunes RSS feed\\n Connect with Eric Siu:\\n Growth Everywhere\\n Single Grain\\n Twitter @ericosiu\\n \\nLearn more about your ad choices. Visit megaphone.fm/adchoices"