Damian Bradfield Partnered with Moby in a Genius Marketing Move that Gained WeTransfer 200K Users
b"Hey everyone, on today's show I had the opportunity to pick the brain of Damian Bradfield, President and CMO of WeTransfer, the world\\u2019s largest file-sharing service. \\xa0\\n Tune in to hear Damian share how they managed to build a business through organic growth and acquire 200K users from word-of-mouth, why partnering with artists like Moby and 21 Pilots is a genius marketing move (and why WeTransfer donates a percentage of ad revenue to the arts), and how\\xa0user design and experience is key to their success.\\n Click here for show notes and transcript.\\n Leave Some Feedback:\\n What should I talk about next? Who should I interview? Please let me know on Twitter\\n\\n or in the comments below.\\n Did you enjoy this episode? If so, leave a short review here\\n\\n Subscribe to Growth Everywhere on iTunes\\n\\n Get the non-iTunes RSS Feed\\n\\n Connect with Eric Siu:\\n Growth Everywhere\\n Single Grain\\n Eric Siu on Twitter\\n \\nLearn more about your ad choices. Visit megaphone.fm/adchoices"