Damian Bradfield Partnered with Moby in a Genius Marketing Move that Gained WeTransfer 200K Users
Hey everyone, on today's show I had the opportunity to pick the brain of Damian Bradfield, President and CMO of WeTransfer, the world\u2019s largest file-sharing service. \xa0\n Tune in to hear Damian share how they managed to build a business through organic growth and acquire 200K users from word-of-mouth, why partnering with artists like Moby and 21 Pilots is a genius marketing move (and why WeTransfer donates a percentage of ad revenue to the arts), and how\xa0user design and experience is key to their success.\n Click here for show notes and transcript.\n Leave Some Feedback:\n What should I talk about next? Who should I interview? Please let me know on Twitter\n\n or in the comments below.\n Did you enjoy this episode? If so, leave a short review here\n\n Subscribe to Growth Everywhere on iTunes\n\n Get the non-iTunes RSS Feed\n\n Connect with Eric Siu:\n Growth Everywhere\n Single Grain\n Eric Siu on Twitter