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He is the author of The Hype Handbook: 12 Indispensable Success Secrets From the World\\u2019s Greatest Propagandists, Self-Promoters, Cult Leaders, Mischief Makers, and Boundary Breakers (McGraw Hill, January 12, 2021).
\\nHis articles have appeared in Fortune, Forbes, Inc., Huffington Post, and Psychology Today..
\\nHe speaks to international audiences spanning from the northeastern United States to the southeastern coast of China.
\\nAs founder and president of marketing agency MicroFame Media, he has launched campaigns and created content for companies including eBay, Magento, The Medici Group, University of Pennsylvania, Gordon College, University of California Irvine, United Methodist Publishing House, Ricoh, LinkedIn, and Citrix.
\\nHe has also recently begun practice the martial art Wing Chun, giving him yet another similarity with Robert Downey, Jr.
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