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Published: May 21, 2018, 10 p.m.

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Google I/O happened, and the world is afire with the Duplex demo in which the Google assistant makes a phone call and sounds like a human. Guus and Joe reflect on the ethical stance of this type of situation. That perhaps we don\\u2019t live in a simulation, but that everything around us can now be simulated; that trust is a strategic asset now more than ever. They also discuss how these types of products affect the future of design as a discipline and what design must do to remain relevant.

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