Our 4 USPs
One of the more helpful things that we try to articulate in everything we do, are our core USPs (Unique Selling Propositions).
Basically - how are we different than anybody else in our space.
Take a quick listen to today\u2019s podcast where I articulate our 4 USPs here at Growth Tools.
After you listen, shoot me an email (team@growthtools.com)\xa0 and let me know what your USP(s) are.\xa0
This exercise is more important than you think. There\u2019s a chance that your USP is either not as unique as you think OR that it\u2019s so unique that your target clients can\u2019t see the value right away.