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"There is no bending your principles and values, you either stick by them or you don\'t.\\u201d

Qaisar Shareef spent a 30 year career at Procter & Gamble - where he led the company\\u2019s operations in Pakistan & Ukraine. As April marks the Holy Month of Ramadan in the Islamic world this year, we decided to revisit some past conversations with past Muslim guests that you may have missed \\u2014 and even if you\\u2019ve already heard, are worth a fresh listen.

Qaisar is the author of \\u201cWhen Tribesmen Came Calling: Building an Enduring American Business in Pakistan.\\u201d For Qaisar, Pakistan was actually an organization he helped build for the company many years prior when P&G was first starting business in the region. Qaisar is based in the Washington DC area where he is an advisory partner to Ward Howell International. He also teaches at George Washington University\\u2019s Department of International Business. Qaisar serves on the board of HOPE USA, OPEN DC, and Transparent Hands, a crowdfunding platform helping cover the underprivileged\\u2019s health care costs. He\\u2019s also on the Executive Committee of US Pakistan Foundation, and is president of Montgomery County Muslim Council. Qaisar has a Bachelor of Science degree from the Middle East Technical University, Ankara, Turkey, and an MBA from the University of Cincinnati. You\\u2019ll enjoy this candid conversation from a Muslim American leader, about living and working out of your comfort zone. Qaisar shares not just his perspective of establishing a viable business in an emerging market, but also about returning home - multiple times - to make an impact on both sides of the world.