BROADCASTS.com

b'

In this episode we learn from Dani Hao about developing a brand identity and becoming a contributor to online (and print) publications. It\'s a fresh new take on PR that shares your information in unique, yet targeted venues.

Some of the key points include:

\\n
• Knowing your niche and/or finding it
\\n
• Creating a brand persona
\\n
• Defining your audience
\\n
• Developing a voice for your brand
\\n
• Researching the keywords for your message (kwfinder.com was one tool)
\\n
• Finding the right publication to target
\\n
• The pitch process for becoming a contributor
\\n

Dani kindly offered a 30 minute free consultation to Learning from Smart People listeners. When you schedule yours, let her know you heard her here. Use the scheduling link below:

https://calendly.com/dani-hao

If you\'d like to follow Dani and Procurify, here\'s where you can find them:

Website: www.procurify.com
\\nTwitter: @procurify
\\nFacebook:  www.facebook.com/Procurify/  
\\nInstagram: @Procurifyteam
\\nLinkedin: www.linkedin.com/in/daniellehao/

Thanks for listening to Learning from Smart People! Visit us at:
\\nhttps://www.learningfromsmartpeople.com

Our \\u201cSubscribe\\u201d page shows many podcast platforms where you can follow the show.

Follow us on social media:

\\n
• Twitter: @LFSPPodcast
\\n
• Instagram: @LFSPPodcast
\\n
• Facebook: @LFSPPodcast
\\n

You can also use the \\u201cContact\\u201d page on the \\u201cLearning from Smart People\\u201d website.