The Necessary Art of Persuasion
Episode #042
The author of the HBR article worked with Sr. Business Leaders, studying them for 12 years. 8 years later, he studied lower-level managers of cross-functional teams. He found that the best of both were persuasive by being great in 4 areas. Bottom line:\xa0Persuasion\xa0is not\xa0convincing and selling. Persuasion\xa0is\xa0learning and negotiating.
- I found the article online here:\xa0https://ldrtribe.com/2FNNlJf