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What makes an effective CEO effective? For Bill Crawford, CEO of United Bank, it means realizing you don\\u2019t have to know the answer. Instead, you need to know where to find it. Crawford credits much of his success to the talented people with whom he surrounds himself. He\\u2019s quick to say he\\u2019s far from the smartest person in the room. Thanks to his leadership and round-table culture, where everyone\\u2019s encouraged to participate, United Bank has gone from $1.7 billion to $7 billion in assets. As CEO, Crawford focuses on helping employees and customers succeed. He also has a real passion for banking - one that began in college. He joins us today to discuss the role of the CEO, how he approaches his position, and how people make the difference.\\xa0

Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.