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In addition to being the number one chainsaw manufacturer in the world, STIHL produces other top quality outdoor power tools like blowers, trimmers, and edgers. The company is unique in that it does not sell its products through big box stores, but rather only through dealers who sell and service STIHL products to their very loyal customer base. Nick Jiannas is Vice President for Sales and Marketing at STIHL, and joins us today to discuss the effects company culture has had on STIHL, its products, and customers.

Learn how the William and Mary Center for Corporate Education can help you and your organization develop your top talent through customized executive education and professional development programs. Visit us at www.wmleadership.com. Thank you for listening.