Loyal Carls Jr. and Hardees Fans Crave Rewards Program
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Chad Crawford is the Chief Brand Officer of CKE Restaurants, the parent organization for quick-service brands Carl\\u2019s Jr. and Hardee\\u2019s, based in Franklin, Tennessee.
Loyalty360 CEO Mark Johnson met with Crawford to discuss the company\\u2019s new My Rewards loyalty program, as well as the challenges and opportunities faced by the quick-service restaurant industry during the changing consumer landscape.
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