Its in the Can
What\u2019s inside that seemingly unremarkable object: a metal can of food? How did we get to where we are today, where canned food appears so mundane \u2014 when, in fact, selling food in a corrodible can to dubious American consumers was an uphill battle for the processed food industry? Historian Anna Zeide looks at the role of trade groups, public relations, and political lobbying in the marketing of canned food.\nResources:\nAnna Zeide, Canned: The Rise and Fall of Consumer Confidence in the American Food Industry UC Press, 2018\nThe post It\u2019s in the Can appeared first on KPFA.