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Kobo Writing Life\\xa0Director Mark Lefebvre interviews Alex P. Berg, author of the \\u201cDaggers and Steel\\u201d sci-fi mystery series. In the interview Mark and Alex talk about:

• Meeting at the\\xa0Superstars Writing Seminars in Colorado Springs, CO.
• What Alex calls \\u201cThe Superstars Effect\\u201d
• How, when Alex had finished his novel and started querying agents and publishers, he ended up getting nowhere fast. That was when his wife gave him a proverbial kick in the pants, telling him that if he was serious about this writing thing, he better figure out a way to get it done.
• The effect of seeing how hard the pro writers presenting at the Superstars Writing Seminars worked to achieve their success combined with their passion for it and how that inspire Alex to keep at it.
• Starting out as a fan of science fiction and fantasy, then watching Brandon Sanderson\\u2019s online workshops, and following David Farland\\u2019s online and daily email writing tips as a way to get started
• The commitment to finding and making the time to write while balancing a full time job and a family. How giving up other activities that weren\\u2019t progressing Alex down the writing path he had wanted helped in this regard.
• The realization that anyone who says the cover doesn\\u2019t matter is a whole lot of B.S. and how Alex found experts to assist with the professional touches in his books.\\xa0 Alex used\\xa0 South African based cover designer: Damonza, and for an editor, he relied on a personal recommendation from an author friend at Superstars Writing Seminars.
• The business plan approach that Alex took in which he worked at putting some money aside in order to afford some of the professional services for his books; with a highlight that he knew this would be a long term plan rather than just looking for some sort of short-term payback for his work.\\xa0 (IE, the income stream is going to last for a long time) If you\\u2019re looking at trying to earn your $2000 back, for example, right away, you\\u2019re likely to be disappointed.
• How, even though the success for his first few books came a lot sooner than he had planned or expected, his long term goals and plans haven\\u2019t been altered or changed.
• The fact that it is absolutely true what they say about your second book.
• The importance of accurate and specific metadata in helping the right readers discover your books
• The music Alex listens to while he is writing, including something called \\u201cmelodic death metal\\u201d which is not a lot like regular death metal.
• The band Alestorm and their brand of \\u201cTrue Scottish Pirate Metal\\u201d which Alex is listening to while working on a forthcoming project.
• One thing Alex wished he had learned a bit earlier and it was that there are great options out there for writers and that self-publishing can be a very viable option.

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After the interview, Mark discusses the concept of productivity that Alex spoke about and reads a short piece from Kevin J. Anderson\'s book\\xa0Million Dollar Productivity and provides a coupon code allowing authors to get the book for $0.99 (rather than the $8.99 USD / $9.99 CDN price it is listed for).\\xa0 Use coupon code MILLION99 during checkout.\\xa0 (Please note that the coupon is only good until the end of May 2015)