Camera Position 141 : The Medium Is Not The Message
b'\\u201cThe medium is the message\\u201d is a phrase coined by Marshall McLuhan meaning that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. Content is king. Emphasizing content over visual flash encourages the viewer to respond intellectually and the idea \\u2026 Continue reading Camera Position 141 : The Medium Is Not The Message '