Highlight: Factors of the LGBTQ Branding Backlash

Published: June 26, 2023, 2:36 a.m.

During recent Pride Months, retail giants have increasingly shown their support of the LGBTQIAP+ community. \xa0However, that\u2019s come under heavy amounts of scrutiny this year.\xa0 Major companies are facing backlash from customers upset over this kind of ally-ship.\xa0 Brandography CEO Jason Dailey joins the program to talk about the back-and-forth of it all.