Startup Funding Espresso -- Tell a Story
b'Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In pitching your business plan, consider using the story format. Start with the problem you faced. Show how you couldn\\u2019t find a solution so you created your own. And now others are coming to you for that solution. Along the way you can talk about how you built the team and chose a go-to-market strategy. Highlight the challenges you had to overcome. Show the current status of the business and the upcoming plans. Each element of the story should highlight one aspect of the business plan. The story form keeps the audience engaged throughout the pitch because it flows smoothly. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\\u2019s go startup something today. For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group'