Startup Funding Espresso -- Managing a Startup in a Downturn

Published: Feb. 25, 2021, noon

b'Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In running a startup there will be upturns and downturns. Managing a downturn takes a different approach from the upturns. First, seek advice and guidance from others such as investors, mentors, and CEOs. Don\\u2019t delude yourself into thinking it\\u2019s better than it is and that it will turn around soon. Acknowledge that it\\u2019s a bad situation and action must be taken. Get a little aggressive with those steps that must be taken. Reconfirm your commitment to your company and mission statement. You\\u2019ll most likely need to take on extra responsibilities which will require more of you. In an upturn, it\\u2019s about increasing your top line, hiring new employees, and increasing market share. In a downturn, it\\u2019s about keeping the lights on, getting more productivity with fewer team members, and living to see another day. Downturns bring new market opportunities so start looking for them. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \\xa0 Check out our other podcasts here: \\xa0 For Investors check out: \\xa0 For Startups check out: \\xa0 For eGuides check out: \\xa0 For upcoming Events, check out \\xa0 For Feedback please contact info@tencapital.group\\xa0 Music courtesy of .'