Focus on your Core Audience
b'Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. To launch your startup identify a large market then target a small segment of that market to attack first. Choose your first segment based\\xa0 on easy to access and a close fit to your initial product. In other words, focus on your most ideal customer and then grow your business from there. Most startups want to take on the world but their efforts are easily diffused.\\xa0\\xa0 It can be difficult to be all things to all people in the early days of your startup. You\\u2019re looking for wins, testimonials, and proof that customers will buy your product.\\xa0\\xa0 Start with the ones who are the best fit and then expand the circle from there.\\xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\\u2019s go startup something today. \\xa0 For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact'