96 Pierre Weill on selling 2b euro a year of animal protein as anti inflammatory food

Published: Nov. 17, 2020, 4 p.m.

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A deep dive into nutrient density on how Pierre Weill, co-founder of the non-profit organization Bleu-Blanc-Coeur, created a 2b euro a year certification program, paying farmers more for better quality food.

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Let food be thy medicine! Farmers hold the key to our health, how do we pay them for it?
What is the real impact on your health from what you eat? And maybe more importantly how that food has been grown or, in case of animal protein, what those animals have eaten? How can we maximize nutritional and environmental quality while maintaining the health of our animals and the food we eat?

More about this episode on: https://investinginregenerativeagriculture.com/2020/11/17/pierre-weill/.

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