Emmett Shear - The New Language of the Internet [Founders Field Guide, EP.9]
b"My guest today is Emmett Shear, founder and CEO of Twitch. Twitch is the\\xa0world's leading live streaming platform for gamers,\\xa0which was acquired by Amazon in 2014. We talk about how Twitch empowers streamers to monetize their audience, the necessity of\\xa0picking a customer early in a business, and the lessons Emmett learned scaling\\xa0Twitch from an online reality TV show to a global brand inside Amazon. We also discuss how Twitch has helped create a new language in the internet age with emotes,\\xa0a topic I am fascinated by. I hope you enjoy this conversation with Emmett Shear.\\n \\xa0\\n This episode is brought to you by\\xa0Microsoft for Startups. Microsoft for Startups is a global program dedicated to helping \\u201centerprise-ready\\u201d B2B startups successfully scale their companies. If you\\u2019re a founder running a B2B company targeting the enterprise, you should definitely check\\xa0them out.\\xa0\\n \\xa0\\n This episode is also brought to you by\\xa0Solo Stove. There's simply no better way to create good moments this holiday season than around a fire with a\\xa0Solo Stove Bonfire.\\xa0 Complete with 30-day return policy and a lifetime warranty, the unit is made entirely of stainless steel, and at just 20 pounds, the Solo Stove Bonfire is easy to transport for a perfect evening in the backyard, at the campground, or on the beach. Get $5 off with code Patrick5 before December 31st 2020.\\xa0\\xa0\\n \\xa0\\n For more episodes go to InvestorFieldGuide.com/podcast.\\n Sign up for the book club and new email newsletter called \\u201cInside the Episode\\u201d at InvestorFieldGuide.com/bookclub.\\n Follow Patrick on Twitter at @patrick_oshag\\n \\xa0\\n Show Notes\\n (2:52) \\u2013 (First question) \\u2013 History of interactive entertainment\\n (4:10) \\u2013 Interactivity from the clubs in Vienna and what he learned from that\\n (5:16) \\u2013 Origins of Justin.TV and when gaming became the focus for Twitch\\n (8:59) \\u2013 What he enjoyed about video streaming games early on\\n (10:21) \\u2013 Interactive experience between creators and community\\n (12:28) \\u2013 Emotes on twitch and how they came to be\\n (14:45) \\u2013 Business of emotes and the affiliates\\n (16:27) \\u2013 How these features are proliferating out on the internet and changing it\\n (17:21) \\u2013 How far we are in the streamer-influencer phenomenon\\n (20:00) \\u2013 Building an effective platform for fans\\n (23:07) \\u2013 Evolution of the just chatting piece of Twitch\\n (24:58) \\u2013 Favorite parts of Twitch from followers: Chess\\n (26:45) \\u2013 Running a business within a larger business\\n (28:09) \\u2013 Most interesting trend in the market today\\n (30:40) \\u2013 Effective ways for recruiting the team\\n (31:35) \\u2013 Most curious about what is happening on the internet today\\n (33:06) \\u2013 Advice from the early days of Twitch\\n \\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 (35:55) \\u2013 Ira Glass video taste and making things\\n (36:34) \\u2013 Focus on strategic mission\\n (38:06) \\u2013 Identifying the customer\\n (40:40) \\u2013 Starting small\\n (41:45) \\u2013 Investors focus on potential market size\\n (43:00) \\u2013 Most common reasons talented people fail\\n (43:47) \\u2013 Kindest thing anyone has done for him\\n \\xa0\\n Learn More\\n For more episodes go to InvestorFieldGuide.com/podcast.\\n Sign up for the book club and new email newsletter called \\u201cInside the Episode\\u201d at InvestorFieldGuide.com/bookclub.\\n Follow Patrick on Twitter at @patrick_oshag"