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In this episode we’re joined by Bryan Clayton, Co-founder of GreenPal. GreenPal has been dubbed ‘Uber for lawn care’ by Entrepreneur magazine and currently boasts over 300,000 users, with ambitions to make that figure 1 million in the next 5 years.

Bryan joins us to share his lessons in building and growing GreenPal, as well as diving into the insights that helped him achieve a successful exit from his first business, Peachtree, in 2013.

In the episode we discuss:

• The concept of mentorship vs. asynchronous mentorship
• The benefits of hiring pirates vs. romantics
• What’s not taught in business school?
• Creating your own roadblocks to force reevaluation of your products and services
• Immersing yourself in industry research to accelerate your growth
• Functionality that’s been critical to the reliability of GreenPal’s platform

Referenced in this episode:

• [Book] Grinding It Out by Rac Kroc: https://amzn.to/3tb8USz
• [Movie] The Founder on Netflix: https://www.netflix.com/gb/title/80101899?source=35
• [Book] The Lean Startup by Eric Ries: https://amzn.to/45eLwAW
• [Book] The Four Steps to the Epiphany by Steve Blank: https://amzn.to/46v2gF0
• [Book] The Startup Owner’s Manual by Steve Blank: https://amzn.to/3PAehCj

Connect with Bryan/GreenPal:

• https://www.yourgreenpal.com/
• https://www.linkedin.com/in/bryan-clayton-a96b33214
• https://www.instagram.com/bryanmclayton/

Connect w/ SiteVisibility:

• https://www.sitevisibility.co.uk/
• https://twitter.com/sitevisibility
• https://www.linkedin.com/company/sitevisibility-a-division-of-ai-digital-ltd/
• https://www.instagram.com/sitevisibility/
• https://www.tiktok.com/@sitevisibility_
• https://www.youtube.com/@SiteVisibility/
• https://www.threads.net/@sitevisibility

If you’d like to work with us, you’d like to feature on the podcast, or you have a guest or topic recommendation, please email marketing@sitevisibility.com

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