Published: Dec. 24, 2020, 9 a.m.
Happy Holidays everyone!
In this episode, Alex Price, Founder of 93Digital, joins us to discuss conversion insights, techniques and considerations when building B2B websites.
In this episode we discuss:
- How and why Alex ended up working in the niche space of B2B WordPress design and development
- How Alex manages the balance of creativity and commercial balance within his design and development teams
- How setting client expectations on how to give feedback can improve end results
- The major differences between B2C and B2B websites
- The role of customer journey mapping in B2B website building
- Why hiding pricing information on your B2B website might not be such a good idea
Referenced on this episode:
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