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Today, we continue the conversation with a young executive who is poised to take a billion dollar company into its next iteration.\\xa0 Captaining his prestigious Arizona State U golf team where he earned his Business Communications degree, he went on to do an intensive leadership development course at Harvard Business school in 2019. Erik Coover is currently the Chief Visionary Officer at Isagenix International where he leads the company\\u2019s fastest growing demographic: millennials! \\xa0

Earning Marketing Executive of the year in 2015 by the American Business Awards, Erik is leading his company\\u2019s aggressive sustainability initiatives with a goal of zero waste packaging by 2028.

Married to his dynamo wife Peta Kelly who was featured in Forbes magazine for Best 30 under 30 and is blissed out as Mother to Sol (3) and Pax (5 months) \\u2013 she has wrangled him out of the US & then UK and back to her home beaches of Perth, Australia.

Thanks Erik for speaking to our community of dreamers who listen intently on what it takes to \\u201clive your dream\\u201d\\u2026

The Goods on Erik:

Erik entered the family business during college as an Isagenix Independent Associate, soon generating a six-figure income.* After graduating with a degree in business communications from Arizona State University, he decided to join the corporate team. His passion quickly catapulted him to success doing what he does best: uniting people and empowering them to be the best they can be.

As the Chief Visionary Officer, Erik is the leader behind the company\\u2019s fastest-growing demographic: millennials. He urges all 18-to-35-year-olds to own their life physically and financially, and through their contributions, create freedom and a lasting legacy.

Erik is also spearheading the company\\u2019s aggressive sustainability initiatives with a goal of zero waste packaging by 2028. As a young executive, Erik is a role model to others and leads by example. In 2015, he was awarded Marketing Executive of the Year by the American Business Awards\\xae for his hard work and dedication. Erik recently completed the intensive Executive Education Program for Leadership Development at the Harvard Business School.

His \\u2018Sol\\u2019 Reason to Keep Going

While sharing Isagenix is a passion that has come easily for Erik, he\\u2019s always had an affinity for golf. He was the team captain of the Arizona State University golf team while in college and now plays for fun and uses the golf course as a place to recharge. Erik is happily married to his wife, Peta, and the two have a beautiful daughter named Sol and a new Pax at 5 months old.

He hopes when she \\u2014 or anyone for that matter \\u2014 looks back on his legacy, he\\u2019s remembered as a present, loving dad and husband who made a difference and genuinely cared about all of humanity.

\\xa0Contact Erik:

\\xa0 \\xa0 \\xa0 \\xa0 \\xa0Facebook: https://www.facebook.com/erikcoover1

\\xa0 \\xa0 \\xa0 \\xa0 \\xa0Instagram: https://www.instagram.com/erik.coover/?hl=en

\\xa0 \\xa0 \\xa0 \\xa0 \\xa0LinkedIn: https://www.linkedin.com/in/erik-coover-63a24b167/

\\xa0Go to http://www.bit.ly/InTheGamePodcast to become part of this growing community of DREAMERS!

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