Decoding the Uttar Pradesh Digital Media Policy 2024
In this episode, we dive into the Uttar Pradesh government's new social media policy, which encourages influencers to promote the state's initiatives and achievements with incentives. However, this move has sparked controversy, with opposition parties criticizing it as an attempt to sway public opinion ahead of the upcoming elections.\nHow does UP\u2019s policy compare to other states? What are the rules for government advertising, and how does this new policy affect influencers and current practices?\nGuest: Apar Gupta, a lawyer, tech policy expert, and co-founder of the Internet Freedom Foundation\nHost: John Xavier, Technology Editor, The Hindu\nEdited by Jude Francis Weston