Social Media Writer Emma Tolkin & GSMs
A third-generation writer, Emma Tolkin’s father scripted movies like Deep Impact and Changing Lanes, and her grandfather Mel served as head writer of Your Show of Shows, where he presided over one of the most legendary writing rooms in Hollywood history with fellow luminaries Mel Brooks, Carl Reiner and Sid Caesar. But when it came time for Emma to pursue her own writing career, she took her talents to the internet where she’s handled social media duties for the Anna Faris podcast Unqualified and numerous tech startups. She even co-founded the dating app Vibes. In today’s episode, she helps us wrap up our four-episode traipse through the world of GSMs while explaining why the tech world is a highly chaotic but deeply fulfilling alternative for creative types considering a career in entertainment.