Samantha Ong: How Motherhood during Covid Generated a Business Idea and on Listening to Our Inner Nudges to Create Meaningful Legacies

Published: April 21, 2023, noon

This is a story that had me feeling deeply wrapped in hope, light and warmth at the end of it, the kind that leaves me in awe, admiration and respect, the kind that stirs and inspires you to reconsider and break open norms and boundaries, the kind that makes you think \u201cWow, she\u2019s someone I want to emulate when I become a mother.\u201d

Joining me on the podcast today is Samantha Ong, founder and owner of Joeydolls, a company that creates diverse Asian cultural dolls for children. Samantha began her entrepreneurial journey with a successful photography and videography business before pivoting to Joeydolls in response to the rise in anti-Asian hate around the world during the pandemic lockdowns. As a mother of two young girls, she wanted to help young children feel proud of their heritage and feel valued in society.\xa0

Samantha walks us through the intricacies of how caring for her young daughter during the Covid pandemic times led her to embark on this quest to make dolls that look like her daughter so that she doesn\u2019t feel alone. We also dived into the juiciness of how the sheer strength of her WHY\u2019s was what supported her through the trying moments when it seems there\u2019s much more working against her than for her, her aspirations for the brand, before bringing us to a poignant yet gentle close as she shared with us a guiding principle that helped frame her mindset whenever she met with challenging situations.

This is a truly hopeful and heartful one. I hope you\u2019ll enjoy it as much as I did having the conversation and that perhaps it\u2019ll stir and encourage you to give that one wild idea that you\u2019ve held in the depths of you a little nudge and take action to let it meet this world. Deep breaths always, dear ones.\xa0


Connect with Samantha:

  • Website: www.joeydolls.com
  • IG: @joeydolls\xa0
  • Tiktok: @joeydollsco\xa0
  • Subscribe to her email list to stay informed of the upcoming launch (woohoo!!)\xa0

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