#283 "SHSMD Heavy"
After an eight-month hiatus, the Healthcare Marketing Underground is back!
Join Chris Bevolo, Chris Boyer, and special guest Lindsay Resnick (who recently joined ReviveHealth) for a special SHSMD edition of the podcast. You'll hear more about Lindsay's background before the gang dives deep into 2016's SHSMD Connections — tips and tricks for attendees on how to get the most out of the conference. Plus, find out which word the team designates as the "hipster beard" of healthcare marketing terms.
SPOILER ALERT: If you watch HBO's "The Night Of," there's a major spoiler around the 32-minute mark.
Show Links
Resnick's SHSMD Session | Going All The Way: Health Systems as Health Insurers
Bevolo's SHSMD Session | Reengineering Marketing for the New Healthcare World
Bevolo's Reengineering Blog | Healthcare Marketers — It's Time for a New Rallying Cry
Roger Jansen's SHSMD Session (Sponsored by ReviveHealth) | Developing an Ecosystem of Health