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113 - 'Tis the season to start planning for the season that's just around the bend: those frenzied weeks of holiday gift shopping. Staying on the sidelines\\u2014offering no Black Friday, Cyber Monday or Small-Business Saturday specials\\u2014is a perfectly valid choice. But you may still have people looking to buy gift certificates for their loved ones.\\xa0
This week, Mandi Pratt from Greyboy Pet Prints and I talk about best practices for offering gift certificates, showing appreciation for your best clients, and why you should think twice before publicly posting holiday sales.\\xa0
What To Listen For:\\xa0
And after listening to this episode, if you're curious about Mandi's beautiful etchings, you can get one for yourself\\u2014or for your best client\\u2014at 30% off the regular price. Just use the code HOTD30 at checkout.\\xa0 \\xa0
Resources From This Episode:\\xa0
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