Expanding your Marketing with Graham Crichton

Published: April 26, 2022, 5 a.m.

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141 - Belfast-based photographer Graham Crichton hates talking to people. But he knows what it takes to run a successful photography business\\u2014wildly successful last year, in fact. So when it's time to schmooze with clients, have drinks with his competition or build community connections, Graham's ready to turn on what he calls show mode.\\xa0

Hear how Graham Crichton Photography grew to where it is today, and the direction he sees for his studio's future. You'll also get his spicy take on bad reviews\\u2014he lives for them, improbable as that may seem!\\xa0 \\xa0\\xa0

What To Listen For:

  • Which referral-program model is most effective
  • Graham's top-selling product, and why you shouldn't rule it out
  • How to ensure voucher winners get in touch\\xa0
  • The single most important question to ask potential clients
  • What Graham's best-spending clients have in common

Whether you're like Graham and me\\u2014business people who take photographs\\u2014or you consider yourself an artist first, you'll enjoy this week's lively chat!\\xa0

Resources From This Episode:

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