Anthony Murphy - The Digital Age #046

Published: Dec. 6, 2021, 11:21 p.m.

How To Building A Successful Business In The Digital Age with Anthony Murphy 

\n

With the advent of technology, businesses have been able to branch out and take on a new life. Technology is not going away. It will continuously change the way businesses function, impact how we live and how we work. The best way to ensure success is optimizing your technology -be it in marketing, online presence, or social media- always take into account your needs and limitations as a business. One way of this is by knowing how you can manipulate technology in order to make your business more productive and provide products that reflect the needs of your consumers. 

\n

Join the conversation with Anthony Murphy as he shares how you can achieve your business success in the digital age. Anthony is an entrepreneur, digital marketer, podcast host, and the founder and CEO of AttentionMedia, a digital marketing agency based in Shepparton. Their mission is to help business with their digital marketing in order to achieve results that tie into their business objectives and increase their overall revenue using technology. 

\n

During this episode, you will learn about; 

\n

[02:24] What to go for, Spotify or Apple podcast platform 

\n

[03:20] Anthony background information 

\n

[06:54] Anthony career aspiration growing up and working in a family business 

\n

[07:51] How Anthony dropped from university to take a management position 

\n

[09:05] Why Anthony resigned from his father\u2019s business and his transition to a part-time career 

\n

[12:25] Anthony\u2019s perspective on social media and his passion for marketing 

\n

[13:45] What to expect in our interaction and the advancements in technology 

\n

[16:25] Tips on cultivating a healthy balance between your career and technology life 

\n

[17:49] The strategies they employ in helping businesses with digital marketing 

\n

[20:00] Describing your ideal client avatar and focus on their success 

\n

[22:11] The importance of building your online presence in today\u2019s digital age 

\n

[23:37] Google ads and how to gauge how well you\u2019re selling via conversion 

\n

[25:43] You can be a business owner even if you don\u2019t like social media 

\n

[27:23] The ideal time to ask the question \u2018who\u2019 and delegate 

\n

[28:57] Anthony\u2019s vision and goal in the business space 

\n

[31:35] The truth about some of the evolving technologies such as Crypto and Bitcoin 

\n

[38:35] Non-fungible tokens (NFT) blockchain technology and how it works 

\n

[43:45] The future of NFT and the technology in 10 years 

\n

[46:58] Sharing the knowledge that you believe will be valuable to people 

\n

[48:43] People who inspire Anthony in his life 

\n

[50:41] How to reach out and connect with 

\n

Anthony Notable Quotes

\n

\u25cf Most passions are self-taught. 

\n

\u25cf Always provide content before consuming anything on social media 

\n

\u25cf You need to be seen to sell 

\n

\u25cf Invest your resources with a strategy behind it 

\n

Connect With Anthony Murphy

\n

Website: https://www.attentionmedia.com.au/ 

\n

LinkedIn: https://www.linkedin.com/company/attentionmedia/ 

\n

Instagram: https://www.instagram.com/attentionmediaagency/ 

\n

Facebook: https://web.facebook.com/attentionmediaagency/