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\\u201cWhat\\u2019s your SOP (Standard Operating Procedures) to win the day?\\u201d \\u2013 Edwin Dearborn

Today\\u2019s featured bestselling author is a veteran C-level executive, podcaster, and keynote speaker, Edwin Dearborn. Edwin drops in on Going North to talk about his book, \\u201cReferology: Attracting Those Pivotal Referrals Who Become Your Dream Clients\\u201d, and the 3 R\\u2019s of Business Growth.

Key Things You\\u2019ll Learn:

How he got into entrepreneurship.

The #1 thing that many entrepreneurs deal with when it comes to digital services.

Why you must have a strong set of fundamentals before marketing your business online.

Edwin\\u2019s Site: https://brandedshareables.com/

Free Gift: https://brandedshareables.com/best-referral-marketing-book/

Edwin\\u2019s Books: https://www.amazon.com/Edwin-Dearborn/e/B0112RI362?ref_=dbs_p_ebk_r00_abau_000000

The opening track is titled \\u201cHIRAMEKI-Mirai-\\u672a\\u6765\\u201d by Rukunetsu AKA Project R. Be sure to click the following link to check out the full track. https://soundcloud.com/rukunetsu/hirameki-mirai

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