Everything You Need to Know to Make a Beauty Product with Magic Dusk's CEO & Founder Daniel Kiyoi

Published: March 19, 2021, 9 a.m.

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If you\\u2019ve ever wondered what it takes to create a beauty product from scratch, consider today\\u2019s episode your first lesson. Our guest knows A LOT about making makeup and skincare products from ideation to launch, thanks to his decade-long career working in the industry. Daniel Kiyoi became the Creative Director of Tarte at just 26 years old and is responsible for helping create and design some of the brand\\u2019s most popular products. Now, he\\u2019s creating beauty brands under his own incubator agency called Magic Dusk. (That Luminizer Kirbie was raving about a few episodes ago? That\\u2019s Daniel\\u2019s co-creation.) Daniel chats with us about how he landed in the industry, how his mom\\u2019s career at Mary Kay influenced his passion for beauty, and what entrepreneurs should know about starting their own line.


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