Navigating the New Importance of Partnerships in Today's Event Industry
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Hosts: David Adler
Guests: Erica Boeke, Austin Johnston, Nancy Shaffer
In this episode of GatherGeeks, BizBash founder and chairman David Adler sits down with a powerhouse panel of event industry professionals: Nancy Shaffer, chief creative officer at\\xa0RJ Whyte Event Production\\xa0and the president of the\\xa0Live Events Coalition; Austin Johnston, CEO of\\xa0AKJOHNSTON\\xa0and president of the\\xa0Experiential Guild of America; and Erica Boeke, the founder and CEO of\\xa0Liberty & Co. The group dives deep into how partnerships of all kinds have impacted their event businesses and shares key learnings on how to collaborate effectively. They give practical tips and takeaways for using partnerships\\u2014with both internal and external teams, with brands and artists, with the industry as a whole and even with event guests\\u2014as one of the most important principles of our post-COVID era.
Sponsored by\\xa0Hopin.
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