The buyers journey and your sales process are like night and day EP126 Put That Coffee Down
Kevin welcomes Michael Sternberg from 3PL Systems, Inc. to the show to discuss how the buyer\u2019s journey almost never aligns with our internal sales process. Not everyone is ready to buy now, so whether you're selling freight or FreightTech, be ready to tailor your personal sales process to that buyer\u2019s journey.\nWith more than 60 years of experience in logistics innovation, Dunavant is a family-owned business that has the knowledge to ensure global and domestic shipping practices are efficient and effective. Dunavant generates supply chain proficiency with outstanding, attentive, and expedient customer service. For more information, visit Dunavant.com.\nFollow Put That Coffee Down on Apple Podcasts\nFollow Put That Coffee Down on Spotify\nMore FreightWaves Podcasts\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices