Mark Colson, President & CEO of the Alabama Trucking Association, brings an infectious passion and energy to his job leading a state trucking association. In this episode of Taking the Hire Road, Colson joins guest host Leah Shaver to discuss the vital importance of workforce development in trucking, how fleets and the industry at large can cultivate and create the next generation of professional drivers, examples of how he\u2019s tackling this issue within his state, and how everyone in the industry can show appreciation and love for those behind the wheel safely delivering freight every day.\nSpecial thanks to the show\u2019s sponsors!\nThe National Transportation Institute (https://driverwages.com/)\nCareer Now Brands (https://careernowbrands.com/)\nCarrier Intelligence (https://www.carrierintelligence.com/)\nInfiniti-I (https://infinitiworkforce.com/)\nWorkhound (https://workhound.com/)\nAsurint (https://asurint.com/)\nArya By Leoforce (https://leoforce.com/)\nDriverReach (https://www.driverreach.com)\nSeiza (https://www.seiza.co/)\nDrive My Way (https://www.drivemyway.com/)\nF| Staff (https://www.fstaff.com/)\nTrucksafe (https://www.trucksafe.com/)\nSeated Social (https://seated-social.com/)\nRepowr (https://repowr.com/)\nIf you\u2019re interested in joining the show or being a sponsor, please email jeremy@takingthehireroad.com.\nLearn more about your ad choices. Visit megaphone.fm/adchoices