Social Media Strategies with Magnum Transportation EP59 Cyberly

Published: June 23, 2022, 10 p.m.

Social media has been around since the mid-2000s but it's still widely considered a "new" trend in freight.\xa0\nMagnum Transportation and its rockstar marketing manager, Katie McPherson, are proof of the benefits of having a creative\xa0and\xa0results-driven social strategy.\xa0\nKatie was at the Transportation Marketing and Sales Association's annual conference and she was kind enough to share some of those strategies with us.\n\nConnect with Katie McPherson on\xa0LinkedIn\n\n\nFollow Magnum Transportation on\xa0LinkedIn\n\n\nVisit\xa0Magnum Transporation's website\n\n\nCyberly is hosted by Blythe Brumleve and covers B2B marketing, the attention economy, and how it ties into the world of logistics. Airing every Thursday at 2pm ET, you can follow the podcast on\xa0Spotify\xa0and\xa0Apple\xa0while catching the video replays on FreightWaves TV.\nConnect with Blythe via her\xa0website\xa0or on\xa0Linkedin,\xa0YouTube, and\xa0TikTok\n\nWith more than 60 years of experience in logistics innovation, Dunavant is a family-owned business that has the knowledge to ensure global and domestic shipping practices are efficient and effective. Dunavant generates supply chain proficiency with outstanding, attentive, and expedient customer service. For more information, visit Dunavant.com.\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices