Kevin is on location this week at BCB Live in Texas to talk with Rick Larkin about selling safety. Rick is so passionate about selling safety to driver\u2019s he\u2019s built a media company to communicate the message. Each day he is live on air talking safety. We also talk growing a freight brokerage, and what qualities he looks for when hiring salespeople.\nFollow Put That Coffee Down on Apple Podcasts\nFollow Put That Coffee Down on Spotify\nMore FreightWaves Podcasts\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices