Marketing Data Thats Actually Actionable EP52 Cyberly

Published: April 28, 2022, 8 p.m.

b'Internet marketing as been around since\\u2026well\\u2026.the internet. And for years we\\u2019ve been told to use certain tools because of the powerful data it provides. But too often we set these reports up, have them sent to our inboxes, only to say to ourselves, \\u201cThat\\u2019s great but what do I do now?\\u201d That\\u2019s what we\\u2019re diving into with today\\u2019s show by helping to make sense of the next steps after you look at your marketing analytics.\\nIn addition to to this topic, we\\u2019ve got Sara Graham aka Logistoks, Director of Operations at NFI Industries telling us how she got started sharing freight broker insight over on Tiktok and Karin Stevens, EVP, Chief Marketing and Product at Overhaul is telling us about cargo crime, risk mitigation, and more.\\nShow Links:\\n\\nWatch replays of Cyberly on Freightwaves TV\\n\\n\\nFollow Cyberly\\u2019s podcast on Apple or Spotify\\n\\n\\nConnect with Blythe via her website or on Linkedin, YouTube, and TikTok\\n\\n\\nConnect with Sara Graham on TikTok and LinkedIn\\n\\n\\nCheck out NFI Industries website\\n\\n\\nConnect with Karin Stevens on LinkedIn\\n\\n\\nCheck out the Overhaul website\\n\\n\\nListen to these shows next:\\n\\nHow freight companies should treat SEO\\n\\nHow to stop annoying your website visitors\\n\\nHow to get started on TikTok\\n\\nFreightvana\\u2019s Sales and Marketing Tips for 3PLs\\n\\nUsing social media to connect with carriers and shippers\\n\\nFreight broker sales training with Freight360\\n\\n\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'