Closing sales is all about differentiation EP91 Put That Coffee Down
In today's episode, Kevin and Richie discuss how we can all sell differently by focusing on how we differentiate ourselves from our competitors. We also have the master of differentiation and author Sales Differentiation and the just released book Sale Different, Lee Salz in house to share his tips and tricks.\nFollow Put That Coffee Down on Apple Podcasts\nFollow Put That Coffee Down on Spotify\nMore FreightWaves Podcasts\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices