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Rooster and Justin welcome Joshua Grozdz, the Marketing/Social Media Coordinator for TruckPartInventory.com, onto the Back The Truck Up Podcast to talk about the trials and tribulations of growing a corporate brand on social media platforms.\nImage is everything in business. One false word or piece of imagery can completely ruin the existence of a company. On this week\u2019s Back The Truck Up Podcast, Rooster and Justin talk about modern media with the self-proclaimed Meme Curator of TruckPartInventory.com, Joshua Grozdz.\nJosh handles the social media for TPI, posting memes about the world of trucking through the lens of the salvage parts industry. When not making memes and social media posts, Josh is hard at work trying to find that $10,000 replacement CPC4 that suddenly went missing from hundreds of trucks around the country. Handling millions of pieces of highly valuable truck parts is a task only for the most talented of meme smiths.\nSign up for the Back The Truck Up Newsletter and get up to date information on the stories here, for truckers, by truckers!\nSign up for the Back The Truck Up Newsletter and get up to date information on the stories here, for truckers, by truckers!\nCheck out BackTheTruckUp.com and find us on Facebook, TikTok, Twitter, YouTube!\nApple Podcast\nSpotify\nBack The Truck Up YouTube\nBack The Truck Up TikTok\n\nLearn more about your ad choices. Visit megaphone.fm/adchoices