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We have a little bit of a selling and marketing theme going on this week on the show. Today we are joined by Kory Angelin who is going to tell us if we have something to sell, stop selling. Start relating. Remember what I said previously that in this business we are selling all the time. We are not selling our houses. We are selling ourselves, our reputation, our credibility, and our experience. This is how we are able to grow and scale our businesses.

Kory Angelin is an Award-Winning Trainer and 2-time published author with over 25 years in the fitness industry. He is a Regional Educator for 24 Hour Fitness working to help carry out their brand message. His industry experience includes partnering with NIKE to launch their SPARQ Brand, worked with a variety of athletes from the NFL and NBA and has been featured in "Sports Illustrated", "USA TODAY", "Training & Conditioning" and "STACK" Magazines for his work in the fitness industry. Kory has been an on-air host on QVC and is a sought after motivational speaker. He holds a bachelors degree in Sports Medicine and has just launched his second book entitled #Sellout. To listen to Kory's podcast or to find out more info., you can log on to www.koryangelin.com.

I had a little fun and got a little training from Kory right on the show. I asked him to help me “sell out” my next event, FlipStarter and he had some very practical and specific ideas for me. I thought I’d be putting him on the spot, but he turned that around and put me on the spot. As you listen, I want you to imagine answering his questions for your business and for yourself. It may be challenging, but as Kory says, put the work in up front and the rest takes care of itself.