044 Dana Thomas - Fashion's Leading Investigative Journalist

Published: March 20, 2020, 7:48 p.m.

Dana Thomas is a dyed in the wool, true blue journalist. She lives it, breaths it and consumes it every day. She is the Woodward and Bernstein or the Ronan Farrow, if you will, of the fashion industry. Her deep dive, investigative books into the inner workings of the fashion world have earned her the respect of her peers and I am sure, when she comes knocking, a few shivers of fear down the spine of at least a couple of CEOs during her career. In 2007 she published the New York Times bestseller, "Deluxe: How Luxury Lost Its Luster" which explored the dark side of the multi-billion-dollar business and exposed the hidden secrets that luxury brands didn’t want to have see the light of day. Then in 2015 she published “Gods and Kings: The Rise and Fall of Alexander McQueen and John Galliano”. In that book, Thomas explored how two of the most creative and influential designers of the past 30 years cracked under the pressure of the 24/7 incessant demands of a business built on always coming up with the next big thing, must-have accessory and the designer as superstar approach to creating a global fashion powerhouse. And now Thomas is back with another timely and on-point book called “Fashionopolis: The Price of Fast Fashion and the Future of Clothes”. This time she examines the damage wrought by the global clothing industry and the role that sustainably, accountability, fair trade and transparency must take if the world of fashion wants to stay viable in the coming decades as the needs of the consumers and the climate both change. After a year in Paris working as a model, Thomas moved back to the United States to start her award-winning career by cutting her teeth in journalism writing for the Style section of The Washington Post. She then returned to Paris and was, for fifteen years, a cultural and fashion correspondent for Newsweek in the city of light. Her work has also appeared in The New York Times Magazine, The New Yorker, The Wall Street Journal, the Financial Times, Vogue, Harper's Bazaar, T: The New York Times Style Magazine, and Architectural Digest, just to name a few. And in 2016, the French Minister of Culture named her a Chevalier of the Order of Arts and Letters. I met up with Thomas in her home in the 7th arrondissement in Paris. There, surrounded by her collection of rare and out of print fashion books, with her dog Daisy at her feet and her daughter Lucie studying in the next room, we talked about her new book, her life long love of fashion and her ability to spot a seminal story before anyone else.