The Founder of Seed, Ara Katz

Published: April 21, 2021, 7:30 a.m.

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Ara Katz is everything - literally. A founder, designer, artist, entrepreneur, mother, wife, the co-creator of Seed. She\\u2019s also a fellow at the MIT Media Lab\\u2019s Center for Future Storytelling, was named in Marie Claire\\u2019s \\u201cThe New Guard: The 50 Most Influential Women in America\\u201d, listed on Business Insider\\u2019s \\u201cSilicon Alley Top 100\\u201d and \\u201c36 Rockstar Women in NYC Tech\\u201d, and was recently included in Create + Cultivate\\u2019s 100 List for STEM. After years in many fascinating jobs, from film to tech, Ara zoned in on her passion for health, which started after her mother\\u2019s passing, and realized the microbiome was a confusing, and untapped market that deserved a proper solution.\\xa0 We discuss her multi-hyphenate career, what its like to start a brand so left and right brained, leaning into success and her advice for fellow founders.\\xa0 Enjoy!

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