103 Joe Calloway | Magnetic - The Art Of Attracting Business

Published: Feb. 10, 2016, 4:51 a.m.

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What makes a booming business \\u201cboom\\u201d? Positive word of mouth.

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Click Here for the resources from our interview with Joe

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From market leading Fortune 500 corporate giants to the neighborhood pancake restaurant with a line out the door, it\\u2019s strength of reputation that creates momentum and drives business growth.

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Magnetic: The Art Of Attracting Business is about how to build your business based on a customer-centric strategy. This strategy uses the power of simplicity, focus, and customer experience to attract customers, keep those customers for life, and create a never-ending stream of new customers. Learn how to simplify the way you think about your business so that everyone in your organization shares a common focus on creating consistent customer experiences that generate customer satisfaction and grow the business.

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\\u201cPersonal recommendations \\u2013 word-of-mouth \\u2013 are the number one driver of purchase decisions.\\u201d \\u2013 Forbes Magazine

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This session gives you simple, powerful, actionable strategies that you can implement immediately. These are ideas that fire people up and motivate them to go back and take immediate action to improve performance and results with customers.

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You will learn and take back\\u2026

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  • How to get clarity on maximizing customer satisfaction.
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  • How to use a fundamental business attraction strategy throughout the entire organization.
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  • How to simplify how you think about your business and avoid over-complicating things.
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  • How to avoid the trap of \\u201cwow\\u201d distractions and focus on what truly matters most to customers.
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  • How to \\u201cfilter\\u201d your choices and activities so that you always achieve maximum positive impact with customers.
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  • How to use simple, powerful \\u201ctie-breakers\\u201d to make all the difference in performance and results.
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