Chinola Liqueurs Co-Founder Andrew Merinoff Combines Family Legacy and Innovation to Create Popular Passion Fruit Liqueur

Published: May 21, 2022, 6:12 p.m.

b'Andrew Merinoff, Co-Founder and Chairman of Chinola Liqueur, a handcrafted passion fruit liqueur made in the Dominican Republic joins Enterprise Radio.
This episode of Enterprise Radio is in association with the Beverage Industry Channel.
Listen\\xa0to host\\xa0Eric Dye\\xa0& guest Andrew Merinoff discuss the following:

* Can you share some background on Chinola and how the brand was conceived?
* Last year you announced the brand\\u2019s expansion into more than 15 new markets across the United States, why do you think Chinola is gaining widespread popularity so quickly?
* You have an impressive family lineage in the spirits industry.\\xa0 What has it been like following in their footsteps as a co-founder of Chinola?
* Do you have any predictions on the next big trend(s) in the spirits industry?
* What does the future look like for Chinola?


Andrew Merinoff is the Co-Founder and Chair of Chinola Liqueur, a company born out of a collective appetite to create a hand-crafted, old-world style liqueur using sustainable practices. Merinoff is responsible for the strategic direction and commercial expansion across the U.S. and International Markets at Chinola.\\xa0 A seasoned industry leader and advisor, Andrew has spent his career building and refining his skills as a growth strategist and brand development expert, particularly in the food and beverage, hospitality, and wine and spirits sectors.
With the spirits industry firmly planted in his genes, Merinoff\\u2019s talent and passion for the business have been undeniable from the start. Merinoff\\u2019s family legacy includes ties to the Walker whiskey empire and a great-grandfather who worked with distilleries during the Prohibition era. His grandfather, Herman Merinoff, is credited with building the Charmer-Sunbelt Group, one of the nation\'s leading distributors of fine wines and spirits. As a fourth generation of spirit heavy-hitters, Andrew is fast following in his family\\u2019s footsteps, having recently helped launch New York City\\u2019s first whiskey distillery since the Prohibition, through his work as a brand development consultant with Proximo Spirits, a premium spirits importer.

Website: https://chinola.com
Social Media Links:
Instagram: https://instagram.com/chinola
Facebook: https://facebook.com/chinolaofficialpage

People also listened to this:\\xa0 Disruption in the Marketplace with Erin Heit of Golden Grail Technology Corp.'