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When you look at why many (most) businesses fail it is usually tied to financing issues. (Mostly underfunded) According to Mark "banks are the foil of the unsuccessful entrepreneur." So are you leveraged correctly? Are you looking for a long term strategy to handle cash timing in your business? Mark wants to get you thinking about other than standard methods. (Remember why most businesses fail)

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Not your average podcast

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Here is transcript- It is automated so it is not perfect but it does seem to get better over time.

Mark:                                    00:00:00               Products to make this whole thing work in the realm of the real. Right. Um, so how do we do it? I mean it needs tools to make that power, uh, of being your own source of financing come to fruition. So, you know, I am a certified financial planner and when I was going through my CFP training, they put you through your paces, Stephen. I mean it's like it's a four year. It took me about four years and I say me, but it's actually me and my wife went through that together cause it was her sacrificing as much as me to get the CFP credentials. Um, and I probably read up and studied over 450 financial products that are out there.

Cool voice guy:                  00:00:38               Welcome to the ecommerce momentum podcast where we focus on the people, the products, and the process of ecommerce selling today. Here's your host Steven Peterson.

Stephen:                             00:00:52               So you're looking for an advantage to help you Wu at brand. While one of the tools that you can use this scope, you could check out their product and then check out their competitors and find the keywords their competitors are using and check out theirs and see that they're not, and then say, okay, I've got an idea. Let me do this.