EOC 197: Mammalz is "Twitch for Nature"

Published: April 8, 2020, 6:50 p.m.

It’s Startup meets YouTube meets Twitch meets National Geographic. You know what? To really understand you’re just going to have to check it out yourself! www.mammalz.com ( http://www.mammalz.com ). Co-founders Rob Whitehair and Alex Finden (Happy birthday!) tell the story of how this brand new tech startup began, and what truly makes it a one-in-a-million platform. *From the Mammalz Website:* “Founded by wildlife filmmakers Rob Whitehair and Alexander Finden, Mammalz is the “Twitch for Nature”; an app- and web-based media streaming and social platform dedicated to nature storytelling and driven by community. Whether you are a professional media maker, scientist, educator, artist, writer, or one of over 600 million nature enthusiasts across the planet, Mammalz provides you with the tools to personalize your experience, share your love of nature, and truly make a difference. The Mammalz mission is to promote a greater global public understanding of nature and the environment while acting as a bridge between science, media makers, and the public. Rob Whitehair, Co-Founder and CEO Rob is a 20 year veteran of the natural history film industry. He is a multi-award-winning filmmaker, producer, and executive who has directed, produced and shot films for broadcast and theatrical markets worldwide. He is known throughout the industry for his vision, leadership, inspiration and his ability to take seemingly impossible ideas and turn them into a reality. Mammalz is the culmination of Rob’s dream to create a next-generation media platform that will connect people on a global scale through their love for nature. Alexander Finden, Co-Founder and COO Inspired by the underwater world, Alex is a highly creative, award-winning wildlife filmmaker, Divemaster, YouTube channel manager, Twitch content editor, and operational guru. He is known for being a master of details, turning ideas into actions, and keeping calm in the storm. Alex is fascinated with portable live-streaming technologies and plans to encourage outdoor streaming as one of the most popular content types on Mammalz.” Music used in today’s show, “Questing” and “Green Iver” from Ari de Niro on the Free Music Archive via Creative Commons Licensing. Real Mammalz audio from real Mammalz users: Day's Edge Productions, The Great Mexican Bird Resurvey Project. Ben Zino, How to find rare winter salamanders. Dusty Hulet, Friction Fire with Ford Thunder Erickson. Billy Heaney, In search of the killer whale. Kathryn Chalk, Ever seen a cricket present the weather forecast. Angus Hamilton, Stop, Drop and Roll! The Brookesia Chameleons of Madagascar. Jim Michael, A torrent of snow geese. Renee Sweaney, Our resident kestrals.