Jesslyn Rollins - Biolyte
Born out of a true family need story, Biolyte is fast becoming a re-hydration/recovery drink player, currently focused on their regional growth in the SE of the US. Headquartered out of Atlanta this makes sense for local expansion where they can manage their own destiny. We speak to their CEO Jesslyn Rollins who gives us a the real growth story and how she, her family and team have managed the brand growth to date with no industry experience prior to jumping in. It’s a true testament to what passion for the vision can achieve and a must hear for those budding entrepreneurs thinking of creating a beverage brand…