439. Catherine Lin - The Past Present and Future Predictions of Consumer Behavior
Catherine is a researcher and storyteller interested in data, collective memory, and consumer behavior who enjoys exploring the interconnectivity of the past, present, and future to shed light on key areas of consideration for brands, institutions, and other cultural forces.\xa0\xa0She is currently a Cultural Strategist at sparks & honey, a leading cultural intelligence consultancy helping organizations understand explosive and immediate cultural shifts. In her day to day, Cat not only leverages cultural intelligence but also progressive strategy and high-impact storytelling to define growth strategies, identify threats, and prioritize opportunities for various brands.\xa0On an eternal quest to understand why people do what they do, she also holds a Master of Science in Applied Psychology from the University of Southern California, with a focus in consumer psychology.\n\nWebsite: https://lincathe.myportfolio.com/\xa0\n\nLinkedIn: https://www.linkedin.com/in/lincathe/\xa0\n\nDaily Culture Briefing with sparks & honey: https://open.spotify.com/show/0ueakpmZ1fUVwGRkvQwEP3?si=a941eeb8aff44081\n\nIntro Theme Music - Wordsmith https://wordsmithmusic.com/\n\n\n\n\n\nSupport this podcast at \u2014 https://redcircle.com/dr-ds-social-network/donations\n\nAdvertising Inquiries: https://redcircle.com/brands\n\nPrivacy & Opt-Out: https://redcircle.com/privacy\n\n--- \n\nSend in a voice message: https://podcasters.spotify.com/pod/show/darian-parker/message